Full editing and creative direction for the championship's video content, built from footage supplied by the client — with AI creative shots inside the films and the paid campaigns behind them run for you. Four months of continuous coverage, from September through the date-reveal announcement in December.
Every film cut, graded, titled, scored and finished — one creative direction across the whole season.
Generated cinematic shots built into the films — the images that cannot be captured on the day.
We build, buy and optimise the campaigns at no extra fee. The advertising spend itself is funded by you, paid directly to the platforms.
The client films and supplies the raw footage. The studio handles everything that happens after.
Complete editing and creative direction for every video: cutting, colour grading, graphics and titles, music and sound mix, and platform-ready exports for social. This quotation covers a fixed monthly schedule of videos and stories across the championship season — a known number of deliverables, a known cost, month by month.
Two things sit inside this package that a normal edit does not include. First, AI creative shots — generated cinematic imagery composed and graded into the films alongside the real footage, so the season can show what a camera on the day could never reach. Second, the media buying itself: we build, buy and run the paid campaigns behind the films at no additional fee, so the work does not simply sit on a profile waiting to be found.
Filming stays with the client, on the ground and close to the horses. Everything from the moment the cards are handed over — story, structure, grade, sound, generated shots, finish and distribution — sits with the studio. One creative direction runs through all four months so the season reads as a single body of work rather than a set of unrelated clips.
The advertising spend. The campaigns are ours to build and run; the money that buys the placements is funded by you and paid straight to Instagram, Facebook, TikTok, Snapchat, YouTube or Google. It never passes through the studio, the balance stays visibly yours, and you can scale it up or stop it at any time. Everything else in this document is included in the price.
Four months, escalating from launch to the date-reveal film.
The opening statement — an introduction to the championship and the first teasers. Sets the visual language everything else inherits: the grade, the type, the pacing.
The heaviest month. Event coverage, riders and horses, and the highlight moments — a steady flow of films keeping the championship present in the feed week after week.
The same weight of films, now with a story layer beneath it — short, fast-cut clips for daily posting that keep the account alive between the bigger releases.
The hero film — the announcement revealing the championship's start date, given premium direction and treated as the centrepiece of the whole season.
Extended stories package — a large batch of stories carrying the countdown and the build-up to the event itself.
Priced per deliverable, so every figure traces back to something you receive.
| Month | Deliverables | Amount (EGP) |
|---|---|---|
| September | 4 videosSeason launch & teasers · 4 × 8,000 | 32,000 |
| October | 8 videosHigh-volume event coverage · 8 × 8,000 | 64,000 |
| November | 8 videos + 12 stories8 × 8,000 + 12 × 500 | 70,000 |
| December | Date-reveal announcement + stories packageHero film 14,000 + extended stories 20,000 | 34,000 |
| Total | EGP 200,000 | |
That is 20 finished films, 12 stories and one hero announcement across four months — all pricing in Egyptian Pounds, covering production and editing for the full season.
AI creative shots in every film that calls for them, and full media-buying management for the whole season — strategy, audiences, setup, daily optimisation and weekly reporting. Neither is billed on top. The only cost outside this table is the advertising budget itself, paid by you directly to the platforms.
Split in two — one to begin, one to close.
The advertising budget — funded by you and paid directly to the platforms. Nothing else is billed on top of the figure in this quotation.
Included in this package. Great films are only half the game — posted organically, even the best reel reaches a fraction of its potential.
Instagram shows a post to roughly 5–10% of followers. That is the whole problem: the work gets made, posted, and seen by a slice of an audience that already knows you. Media buying is what puts the same films in front of the people who do not follow you yet — at a scale you choose, in a place you choose.
Muscat. Dubai. Riyadh. Moscow. You tell us where the audience you want physically is, and we draw the radius around it. From that moment the championship's films stop waiting to be discovered and start appearing in the Instagram and Facebook feeds of people inside that circle — whether or not they have ever heard of Oman Masters.
This is the difference between hoping for reach and buying it. Real exposure, to a defined audience, in a defined place — and the platform reports back exactly how many people it reached and how much of each film they watched.
Because we make the content, we also cut it into ad-ready variants engineered to perform in the feed, then test them against each other and scale the winner — most agencies cannot do both under one roof. In this package the entire service is included: strategy, audiences, setup, daily optimisation and reporting. You fund only the spend that buys the placements.
Four stages, running in sequence across the season.
Push the strongest reels to a wide, precisely-targeted audience across Oman and the GCC, building mass awareness of the championship.
Retarget everyone who watched, liked or visited the profile with the next layer of content — deepening interest and growing the following.
Drive warm audiences to act — attend, register, follow — led by the date-reveal film and clear calls to action.
In the final weeks, hit engaged audiences with urgency and countdown creative to maximise turnout on event day.
The home of reels and stories — broad reach plus precise retargeting of everyone who engages.
Cheap, fast reach with a younger GCC audience — ideal for high-energy equestrian moments.
Enormous daily reach across Oman and the Gulf — powerful for local event promotion.
Pre-roll and in-feed placement for the announcement film and long-form highlights.
Catch the people already searching “horse show Oman” and “events in Muscat”.
The service is ours and already paid for. The only decision left is how far you want the films to travel.
You fund the ad budget directly to the platforms — fully yours, fully visible, scalable up or down at any point in the season. There is no management fee on top: running the campaigns is part of this package. Pick the level that fits the turnout you are aiming for.
These figures are advertising spend paid straight to the platforms — they are not fees to Alan Productions, and no part of them is retained by the studio. Campaign management is already included in this quotation. Reach figures are planning estimates for GCC placements and vary with budget, targeting and creative.
Tell us which cities you want the championship seen in and the monthly budget you have in mind — we'll send back the targeting plan, the platforms, and the reach it should buy.
A full season of the championship — edited and directed end to end, with AI creative shots built in and the paid campaigns run for you. On approval and the opening 50%, production begins immediately and the September launch films go into the cut. The advertising budget is the only cost outside this figure.